Publisher outreach that starts with the right list
Outreach is the work of finding the right publications and starting a conversation with their editors. Most of the value is in the list: who you contact matters more than how many.
Search for publishers in almost any niche and you find marketplaces with thousands of sites. Many have impressive third-party metrics and no real readers, or publish anything on any topic for a fee.
Checking each site by hand takes time: who runs it, whether its traffic looks genuine, whether its content is original, what it has published recently.
What happens if it stays that way
Money spent on placements that nobody reads.
Your brand appearing next to low-quality or unrelated content.
Exposure to link schemes that search engines explicitly penalize.
Vetted sites, personal outreach, clear records
We build a list for your topic and market, then check every site: real editorial content, recent activity, topic focus, signs of genuine readership and how it handles sponsored content.
We contact editors individually, explain who you are and what you propose, and handle replies and negotiation. Everything goes into a shared spreadsheet so you can see each site, each check and each outcome.
What you get
Quality checks
Every site is reviewed by a person before it reaches your list.
Personal outreach
Individual emails, not mass templates.
Full transparency
A spreadsheet with every site, check, reply and price.
Any market
Lists by country and language, not only English-speaking sites.
How it works
The same approval points apply to every order. See the full process for details on each stage.
Scope
Topic, markets, languages and what you want from publishers.
Research
Candidate sites from search, industry lists and our network.
Vetting
Manual checks on content, activity, audience signals and policies.
Outreach
Personal contact, follow-ups and negotiation.
Results
Spreadsheet of agreed opportunities ready for your decision.
Examples of how it is used
Typical situations, described in general terms. They are illustrations, not client case studies.
Before a campaign
A vetted list of publishers for a new topic, ready for sponsored or guest content.
New markets
Publications in a new country that your team does not know yet.
Partnerships
Editors open to recurring collaborations, newsletters or co-created content.
Price, scope and conditions
Included
Publisher research
Manual vetting notes per site
Personalized outreach
Reply handling and negotiation
Results spreadsheet
Not included
Automated bulk email campaigns
Purchase of placements without your approval
Traffic figures presented as verified when they are not
Every order starts with a written quote. Payment terms are confirmed in the quote; online checkout is not available yet. Read the terms of service.
Prices marked "Demonstration price" are placeholders. They show how pricing will be presented and will be confirmed by our team. Every order starts with a written quote, so you never pay a price you have not approved.
Outreach Sprint
Publisher Outreach
A vetted list of publishers and a managed outreach round.
We look at several independent signals, such as third-party estimates, the site's own visible engagement and its search presence. All of these are estimates. Figures provided by publishers are labeled as self-reported unless we have seen evidence.
Is the cost of placements included?
No. Outreach covers the research and negotiation. Any placement fees are quoted separately and only paid with your approval.
Can I reuse the list?
Yes. The spreadsheet is yours to keep.
Do you contact sites in other languages?
Yes, where we can write to them properly. We confirm the languages covered when scoping.
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